The education industry has changed more in the last five years than it did in the previous fifty Classrooms have gone digital, learners have become global as well as EdTech startups are popping up faster than ever But here’s the truth most people don’t talk about: a great product alone... read more >>
The higher education sector has become one of the most competitive digital markets today Universities, colleges and educational institutions are no longer competing only with local campuses but with global institutions, online universities, EdTech platforms and skill-based programmes In this... read more >>
The education sector is undergoing a massive digital transformation From schools and colleges to universities, coaching institutes and edtech startups, every educational institution today is competing for visibility, credibility and student trust online In this highly competitive environment,... read more >>
In today’s digital-first world, choosing a college or university often starts with one simple action: a Google search Whether it’s about searching “best BTech colleges in India”, “MBA admission 2026” or “BSc economics career scope”, students and parents rely heavily on search... read more >>
In an era of increasing competition, declining attention spans and digitally empowered students, university enrollment marketing has become a mission-critical function for higher education institutions Traditional methods such as print ads, campus fairs and word of mouth alone are no longer... read more >>
In today’s rapidly evolving education landscape, academic excellence alone is no longer enough to attract students, faculty & global recognition Universities as well as higher education institutions, must think beyond infrastructure and curriculum They must build a clear, compelling &... read more >>
In today’s digital-first world, the journey of a student begins long before campus visits or counselling sessions It starts with a Google search Whether a student is looking for “best university for MBA,” “engineering colleges near me,” or “top private universities in India,” search... read more >>
Here's where most universities are mistaken about enrolment marketing: they think students will come just because they exist The reality Your prospective students are scrolling through Instagram at 11 PM, comparing universities on Reddit threads and Googling if your university is worth... read more >>
In today’s education landscape, why SEO is important for educational institutions is a question every university, college and school must consider Whether you’re a university, college, school or training institute, your digital presence plays a direct role in student enrollment This is where... read more >>
The universities that thrive over the next decade will be the ones that harness AI to personalise every stage of the student learning experience The higher education market is evolving quickly, for which the traditional model is not enough to meet the different needs of today’s learners Students... read more >>
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