In the highly competitive higher education landscape, attracting and retaining prospective students is a daunting challenge Higher education enrollment marketing has become popular as a way of putting up a mark of distinction in a competitive market From a large university to a specialised college,... read more >>
As the competition for enrollment continues to grow stiffer, a brand strategy for higher education has emerged as a central requirement for institutions as they seek to attract learners, engage stakeholders and distinguish themselves The advancement in technologies has greatly impacted the... read more >>
Since the education sector is very active and diversifying, it is of utmost importance to find the right people to reach out to With the help of digital marketing, schools and universities are no longer anchored to physical locations and rather simple ways of marketing Digital marketing agency for... read more >>
In an age when technology is a major factor in decision-making, strategic communication is being accepted by many learning institutions as a gradual process In any case, education sectors are becoming more focused on media planning and buying in order to ensure that particular messages reach the... read more >>
Website development for higher education institutions is vital in the current society and world, which is characterised by modern technologies and the internet Due to the increased adoption of distance education technologies, well-designed websites are a critical success factor for any educational... read more >>
Higher education institutions must, by necessity, change the old ways of marketing as the playing field today is very competitive As if that were not enough, with students, parents, and educators needing information mainly from digital platforms, higher education institutions need to re-strategise... read more >>
In a digitally devouring world, a university or higher education institution's website is the virtual entrance door Millions of students, parents, and faculty use sites like this one to look up application information, information request processes, and other transactions with the... read more >>
In today’s world of information technology, being represented on the World Wide Web, a school’s website is not just about information but it is where everyone – students, parents or staff initially interact with the school Thus, professional education web design significantly contributes to... read more >>
Content Engagement Marketing has become a popular strategy for achieving interaction with the audience, especially in today’s tech-savvy world This is not simply about producing content, but about generating interaction that is relevant to the target audience and will lead to interaction with the... read more >>
This is particularly so in the current world that is characterised by the increased use of technology where a university’s website is the first interface or gateway through which the general public gets to interact with the university There is no doubt that having a good and well-developed... read more >>
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